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4 insights from former Nickelodeon President Cyma Zarghami on how kids form personal connections with content

  • Tess Hanna
  • Kids Insights ,  Podcasts
  • May 27, 2021
  • 3 Minutes

Learn four insights on the kids’ content landscape and why it is important to build authentic and emotional connections with young viewers. Read More

3 ways beauty brands can reach Young Teens with safe video content

  • Tess Hanna
  • AwesomeAds for Social ,  Kids Insights
  • May 20, 2021
  • 4 Minutes

Beauty brands must create safe video content to reach Young Teen audiences on the digital platforms where they are most likely to engage. Read More

3 ways to improve your digital kids strategy with Jazwares EVP Michael Rinzler

  • Tess Hanna
  • Podcasts
  • May 17, 2021
  • 3 Minutes

Learn how to quickly improve your kids digital strategy through differentiating your message, delivering in context, and implementing gaming experiences. Read More

Lack of engagement with kids could trigger a wave of churn for video subscription services later this year

  • Tess Hanna
  • Kids Insights
  • May 12, 2021
  • 4 Minutes

Kids are a critical audience for entertainment brands. SuperAwesome's CEO, Dylan Collins, shares why streaming service platforms need to earn their respect and trust to remain in the family living room. Read More

3 tips to enhance digital and reach kids in a post-Covid world with Chizcomm’s Harold Chizick

  • Tess Hanna
  • Podcasts
  • May 10, 2021
  • 4 Minutes

Learn how companies that have predominantly engaged with children through linear television can adapt to new digital markets. Read More

How will Google’s FLoCs work with kids digital privacy requirements for advertisers?

  • Tess Hanna
  • COPPA ,  GDPR
  • Apr 28, 2021
  • 4 Minutes

FLoCs, or Federated Learning of Cohorts, are intended to replace some uses of third-party cookies. But how exactly do they work and what do they mean for the kids digital landscape? Read More

A creative strategy for Young Teens: 5 ways to engage the most powerful household influencer in the mobile space

  • Tess Hanna
  • Kids Insights
  • Apr 7, 2021
  • 4 Minutes

This short guide will help your brand develop a mobile creative strategy to reach and engage the influential Young Teen audience. Read More

How to leverage the power of TikTok to reach your Young Teens audience with safe content

  • Tess Hanna
  • Kids Insights
  • Apr 1, 2021
  • 4 Minutes

Learn how your brand can leverage the power of TikTok to engage with Young Teen audiences through safe and effective content. Read More

Going Supersocial: why brands should care about the emerging Roblox metaverse

  • Tess Hanna
  • Podcasts
  • Mar 29, 2021
  • 4 Minutes

Learn more about the emerging Roblox metaverse and what this means for brands and content developers. Read More

5 tips to engage digitally with screen fatigued youth

  • Tess Hanna
  • Kids Insights
  • Mar 15, 2021
  • 5 Minutes

Since March 2020, screen time for kids and Young Teens has more than doubled due to the Covid-19 pandemic. Learn more about how to navigate the new normal online, including our top 5 tips to engage digitally with screen fatigued youth audiences. Read More

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