At SuperAwesome, we’re making the internet safer for kids. That mission extends beyond powering the kids digital media ecosystem with our kidtech solutions. As champions for children’s privacy and digital safety, we also work to help agencies, brands, and developers protect children and Young Teens online through educational resources and insights. Read More
Now that the UK has formally left the European Union, we’re getting questions from developers and brands about how their obligations under GDPR-K are going to be impacted. Read More
The best way to understand what kids are thinking is to ask kids themselves. So, to predict the biggest kids trends for 2021, we turned to the experts. Read More
Kids’ and Young Teens’ opinions are increasingly important in the household, impacting everything from grocery purchases to holiday shopping and more. Read More
We asked kids to look back at 2020 and share what they thought the biggest kids trends of the year have been. Here’s what they told us. Read More
SuperAwesome’s #Kidtech podcast goes behind the scenes with the people and companies shaping the kids digital landscape. Hosted by Dylan Collins, SuperAwesome CEO, the podcast features a variety of industry experts—from regulators to company founders to creators and beyond. Read More
This week the UK government published its long-awaited final position on Online Harms, previewing new legislation in 2021 that will go further to protect consumers—and particularly children—from harmful content than any country. Read More
Brands that aspire to connect with youth audiences have much to consider — from keeping up with the latest trends and emerging platforms to staying on top of changing legal requirements. This presents difficulties when it comes to creating content for kids and Young Teens that is both safe and effective. Read More
SuperAwesome’s recent report, How the kids gaming ecosystem has changed, provides observations and insights about how young audiences’ gaming patterns are changing the entire digital media landscape. Read More
With kids screen time on the rise, safe digital playgrounds have never been more critical – and it’s important that kids know they can play a part in making the internet a safer place for everyone. Read More