For over seven years, SuperAwesome has led the way in building and operating non-toxic, kid-focused communities through PopJam. Our aim with PopJam was to create a safe social space made specifically for kids, and we’re proud to say we’ve been able to do that. After a period of reflection on… Read More
YouTube is one of the top places to reach teens at scale. In fact, it’s ingrained in their day-to-day lives, with 77% of teens watching videos on YouTube every day.1 Watching online videos is the favorite media activity with teens, regardless of gender, income level, and racial or ethnic group. Read More
On April 5th, 2022, SuperAwesome took part in the inaugural IAB PlayFronts, an event dedicated to advertising and partnership opportunities in the gaming industry. At the event, our Managing Director of SuperAwesome Gaming, Nick Walters, and Chief Revenue Officer, Ben Zagorski led… Read More
2021’s 40 Over Forty Nominees We’re pleased to announce that 40 Over Forty has featured our co-founder and Global Head of Sales, Lee Veitch, on its prestigious 2021 40 Over Forty list. With its annual list, 40 over Forty aims to… Read More
We believe that effective parent verification is essential for a safer internet. That's why we're making our KWS solution free for all developers. Read More
Learn why a gaming strategy is essential for entertainment studios, how we brought Spirit Untamed into the gaming ecosystem, and key learnings for entertainment brands to create immersive in-game experiences. Read More
A gaming strategy is now essential for brands to engage with young audiences We’ve been tracking kids’ ever increasing engagement with the gaming space for years now, most recently in our 2020 report How The Kids Gaming Ecosystem Has Changed. Two things are clear: kids are spending more time… Read More
Each year, SuperAwesome celebrates Safer Internet Day (SID), a global, community-led observance dedicated to fostering a better internet for all. Making the internet safer for kids is the driving force behind our company and, with screen time at an all-time high for kids and Young Teens due to Covid-19, this purpose matters now more than ever. Read More
This week the UK government published its long-awaited final position on Online Harms, previewing new legislation in 2021 that will go further to protect consumers—and particularly children—from harmful content than any country. Read More
MediaMath, an acclaimed independent advertising technology company for leading brands and agencies, recently announced an industry-first partnership to enable child-safety and privacy in programmatic advertising. Powered by our KidSafe Filter (part of our AwesomeAds solution), all ad impressions served to under-16 users via MediaMath are now guaranteed to… Read More
