#Kidtech Episode 15: Sam Clough, Kids and Parents Expert

In Episode 15 of #Kidtech, Craig Donaghy, Head of Community and Insight at PopJam (SuperAwesome’s safe social platform) and Sam Clough, a strategic insights consultant who works primarily in the kids and parents sector discuss the topic of family democracy and children’s influence on purchasing. Sam and Craig talk… Read More

How kids content creator SuperHeroKids works successfully with brands

Working with influencers is not always easy for brands. There can be a lot of back and forth between your team and the talent, resulting in miscommunication and content that does not properly reflect your brand. SuperAwesome interviewed Nikki Nixon, mother of the SuperHeroKids, a popular YouTube channel loved by… Read More

#Kidtech Episode 12: Ian Chambers, CEO of Mind Candy

Click here to listen! In episode 12 of #KidTech, Mind Candy’s CEO Ian Chambers sat down with Dylan Collins in London to discuss Mind Candy’s journey after Moshi Monsters. On his 3rd anniversary as CEO of Mind Candy, Ian chats about about in-app versus physical purchasing experiences for… Read More