SuperAwesome Press Coverage

Find the latest press mentions for SuperAwesome below.

You can also view our latest press releases here. For press enquires please contact pr@superawesome.com

19/08/2020 – Kidscreen

Are you ready for the holiday season rush?
By Elizabeth Foster

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13/07/2020 – Amplitude

How we implemented kid-safe analytics with Amplitude
By Mike Hutchinson

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25/05/2020 – Chitag

Dylan Collins – How Generation C will reshape the toy industry

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24/06/2020 – Retail Drive

Back to school? Maybe
By Daphne Howland

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17/06/2020 – Two Hat

Inspiring a New Generation of Social Platform Users With PopJam

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09/06/2020 – AdWeek

What Marketers Should Know About How Covid-19 Is Changing Gen C as Consumers
By Rachel Winicov and Ethan Wu

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29/05/2020 – Kidscreen

Deals of the Week: NBCU, Cosmos-Maya, TFO
By Ryan Tuchow

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28/05/2020 – ENGAGE

WPP Group: accordo con SuperAwesome per una pubblicità “kid-safe”
By Cosimo Vestito

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18/05/2020 – AdWeek

WPP Forms Pact With ‘Kid Tech’ Platform SuperAwesome
By Andrew Blustein

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28/05/2020 – The Irish Times

Irish-founded tech company teams up with WPP to protect children online
By Charlie Taylor

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28/05/2020 – MediaPost

WPP, SuperAwesome Form Global Partnership Focused On Engaging Responsibly With Kids Online
By Steve McClellan

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28/05/2020 – MarketScreener

WPP : and SuperAwesome announce global partnership to ensure privacy and safety for kids and families within online advertising

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28/05/2020 – Business Insider

WPP and KidTech platform SuperAwesome partner to ensure privacy and safety for kids and families within online advertising
By India Partner

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21/04/2020 – Kidscreen

7 Ways COVID-19 Could Change Kids Media Drastically
By Dylan Collins

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13/04/2020 – Tech Crunch

Recap: Roblox, SuperAwesome and Fingerprint execs discuss kids’ media WEBINAR
By Eric Peckham

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02/04/2020 – Bloomberg

Children Stuck at Home Are Getting More Screen Time Than Ever
By Helene Fouquet and Sarah Frier

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01/04/2020 – Digital Privacy News

Setting Up Young Children for Safe Online Learning
By Samantha Cleaver

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31/03/2020 – AXIOS

Kids’ daily screen time surges during coronavirus
By Sara Fischer

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26/03/2020 – Kidscreen

Producers head over-the-top with branded channels
By Alexandra Whyte

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16/03/2020 – Which-50

Cover Story: Australia Is ‘Falling Behind’ On Protecting Children’s Online Privacy
By Joseph Brookes

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14/02/2020 – Hollywood Reporter

Once a “Blind Spot,” Kid-Safe Content Becomes Big Tech Obsession
By Natalie Jarvey

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12/02/2020 – Prolific North

Kids Insights launching in Brazil
By Simon Austin

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01/02/2020 – FORA

Companies have accepted the internet wasn’t built for kids, change is coming
By Laura Roddy

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28/01/2020 – Mobile Marketeer

Microsoft invests in mobile ad startup aimed at kids
By Robert Williams

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27/01/2020 – Tech Crunch

Kidtech startup SuperAwesome raises $17M, with strategic investment from Microsoft’s M12 venture fund
By Sarah Perez

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27/01/2020 – Kidscreen

Microsoft invests in SuperAwesome
By Alexandra Whyte

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27/01/2020 – VentureBeat

Microsoft backs SuperAwesome amid growing demand for child safety tech
By Paul Sawers

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27/01/2020 – Ad Exchanger

Just Because You’re Compliant With COPPA Doesn’t Mean You’re Cool Under CCPA Or GDPR
By Allison Schiff

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27/01/2020 – The Irish Times

Irish-founded ‘kid tech’ company SuperAwesome gets Microsoft backing
By Charlie Taylor

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27/01/2020 – DigiDay

Ad tech isn’t dying: children-focused ad platform SuperAwesome raises $17m
By Lara O’Reilly

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27/01/2020 – Microsoft News

Microsoft’s venture fund M12 invests in SuperAwesome and opens European office

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24/01/2020 – ToyNews

Opinion: Time the toy industry looked at a Digital Future Beyond YouTube
By Robert Hutchins

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18/12/2019 – Radio Public

Dylan Collins: An “existential crisis” for the internet — it wasn’t designed for kids
Recode Decode PODCAST

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17/12/2019 – STITCHER

Dylan Collins: An “existential crisis” for the internet — it wasn’t designed for kids
Recode Decode PODCAST

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10/18/2019 – FORA

‘Literally the best thing I’ve ever done’ – Dylan Collins is relishing his role plotting kidtech’s future
By Laura Roddy

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7/12/2019 – Variety

SuperAwesome Launches Kid-Safe Streaming Platform Rukkaz
By Patrick Frater

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5/13/2019 – Strategy+Business

The kidtech is all right
By Daniel Gross

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04/12/2019 – VentureBeat

SuperAwesome acquires stake in Latin American digital kids platform Kids Corp
By Dean Takahashi

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12/23/2018 – NBC News

A kid-friendly internet? This company is trying to build one
By Alyssa Newcomb

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