In November 2019 we launched the KidAware online portal, providing anytime, online access to our most frequently requested courses on COPPA, GDPR-K and other kids’ digital regulations.

The portal provides brand, publisher and agency teams with up-to-date training on the rapidly changing world of kids data privacy laws, kids’ ad regulations and best practices for engaging kids compliantly online. 

Today we are pleased to announce the launch of our new KidAware Certificate Program, which allows anyone involved in kids’ digital content or marketing to demonstrate their knowledge of the regulations and earn a KidAware certificate. 

The program includes a targeted curriculum on kids’ data privacy, content and ad regulations, and digital best practices for keeping kids’ safe, ensuring you and your teams have the knowledge to remain compliant, mitigate legal and PR risks, and contribute to building a safer internet for kids. 

The culmination of the program is a multiple-choice online test that assesses your knowledge and earns you the KidAware certificate badge, which can be added to social media profiles and email footers to showcase your specialist domain knowledge.

Compliance with the laws and policies that govern kids’ digital content and marketing is a daunting challenge for businesses today. A rapidly changing legal landscape, combined with increased public interest in how children’s data is collected, used and stored, requires companies who operate in the kids’ space to remain up-to-date on the latest developments. Educating marketers, agencies and publishers about these rules and best practices is something we are passionate about here at SuperAwesome.  It’s why we created Kidaware, educating over 700 industry professionals every year around the world.

Obtaining your KidAware Certificate is simple:

  1. Visit the KidAware portal at and register for an account
  2. Either enroll in the KidAware Essentials online course, or request an in-person or virtual instructor-led course for you and your team.
  3. Once you feel comfortable with the material, take the 30-question multiple choice online test.

Those who pass the KidAware Certificate online test will be awarded a digital badge, which allows you to showcase your understanding of kids’ compliance to your customers, colleagues and employers.

For companies whose team members complete the training, the certificate is a way to differentiate themselves in a crowded market. It demonstrates proficiency and knowledge of how to market to kids safely, responsibly and most importantly, in a way that is compliant with global regulations.

To get started, register for an account and check out our online curriculum.