SuperAwesome celebrates Safer Internet Day 2020, with PopJam working directly with schools to create content for kids by kids!

On PopJam, our moderated safe social content-sharing platform, we create a lot of content for kids about safety, privacy and kindness. This year, to celebrate Safer Internet Day 2020, we worked with schools in North London to help them create safety content by kids, for kids. 

PopJam at Safer Internet Day 2020

Peer-to-peer learning is a great way to explore complicated concepts, and visiting schools to run activities on safety, privacy, and creativity online was as much of an education for us as it was for the kids. 

In collaboration with Digital Leaders in Islington Schools, the PopJam team visited schools last month – and on the morning of Safer Internet Day returned to take part in assemblies. We also shared quizzes and safety and privacy tips on the PopJam app, that the kids had actually written.

This generated a lot of excitement, because kids love to share information with each other. Imagine sharing your work with hundreds of thousands of others!

This year’s Safer Internet Day theme is ‘Free to be’, looking at identity online. The theme will explore how young people manage their online identity, and how the internet shapes how they think of themselves and others. ent and express themselves, or if they feel limited in who they can be online. Safer Internet Day aims to inspire a national conversation about using technology responsibly, respectfully, critically, and creatively.

Coordinated in the UK by the UK Safer Internet Centre, the celebration sees hundreds of organisations get involved to promote the safe, responsible and positive use of digital technology for children and young people. PopJam has actively supported SID for the last five years.

Will Gardner OBE, Director of the UK Safer Internet Centre, says: 

“We must help young people on this journey by acknowledging the pressures, challenges and limits the internet also brings. We can do this by listening to them and starting conversations about our online lives. We know talking works; as a result of Safer Internet Day last year, 78% of young people felt more confident about what to do if they were worried about something online.”

On the platform, PopJammers can check out our privacy and safety tips, and design their own Online Safety poster. We love the message of being free to be yourself online, since on PopJam kids can express their creativity and interests, without sharing any personally identifying information. 

Safer Internet Day isn’t just a yearly event. It’s about using technology responsibly, respectfully and creatively – and at SuperAwesome we proud to be creating the kidtech to help keep young people safe online.


Craig Donaghy is Head of Community Insight and Child Safe-guarding for PopJam, the largest kid-safe social content platform.