2021’s biggest youth influencer marketing trends and how to apply them to get ahead this year
Learn more about the biggest youth influencer marketing trends we anticipate in 2021 and how to apply them to your youth digital engagement strategy.
What is Kids Social Video? An introduction for brands
Learn more about KidSafe Social Video, used by over 150 leading brands to reach kids and families through safe contextual advertising on YouTube and beyond.
Report: The essential kids digital marketing guide for toy companies
Download our report for insights and action points for toy companies to navigate 2021
A year of consequences: 10 kids digital media predictions for 2021
Each year, Dylan Collins, CEO of SuperAwesome, shares his top predictions for the kids digital media space. Keep reading to learn more about what shifts you can expect to see in 2021, and how companies should prepare for these changes.
Kids’ privacy in practice: In conversation with WPP’s Gareth Burkhill-Howarth
We spoke with KidAware certified Gareth Burkhill-Howarth, Data Protection Officer (DPO) at WPP, to discuss his views on the advertising industry, staying up to date on children’s privacy laws, and more.
How will Brexit affect GDPR-K? Guidance for brands and developers
Now that the UK has formally left the European Union, will brands and developers face new obligations under GDPR-K? Read more to find out.
The most important 2021 kids trends: predicted by kids
The best way to understand what kids are thinking is to ask kids themselves. So, to predict the biggest kids trends for 2021, we turned to the experts.
Five stats that prove the influence of kids and Young Teens over household spending
Kids’ and Young Teens’ opinions are increasingly important in the household, impacting everything from grocery purchases to holiday shopping and more.
Kids tell us their favorite 2020 kids trends
We asked kids to look back at 2020 and share what they thought the biggest kids trends of the year have been. Here’s what they told us.