
Case Study: How Penguin Young Readers increased brand engagement with their youth audience
Read our case study to find out how Penguin Young Readers, a division of the world’s largest trade publisher, Penguin Random House, used SuperAwesome Creators to safely grow social engagement with their young audience titles and brands.
How we’re keeping kids safe online during Anti-Bullying Week and beyond
With kids screen time on the rise, safe digital playgrounds have never been more critical. Everyone can play a part in making the internet a safer place.
Ensure kid and brand safety on social video: a guide for content creators
How do recent changes to social video platforms affect online creators? Here are some best practices you can follow to ensure your content is kid-safe.
Understand the latest kids trends to shape your social video strategy
By understanding what has recently been popular with young audiences, you can better optimize your current social video strategy.
Our top tips for brand and kid-safe social video content
It’s possible to engage kids on social video platforms in a way that’s responsible and compliant. Here are some best practices for brands to do it right.
Safer Internet Day 2020: PopJam helps schools explore safety, creativity
SuperAwesome celebrates Safer Internet Day 2020, with PopJam working directly with schools to create content for kids by kids!
Everything brands and creators need to know about YouTube’s new policy on kids
Last week was a key milestone in the enforcement of existing kids’ data privacy laws. And the changes YouTube is making will impact how brands engage with kids, and how kids’ content is funded.
How do kids think about online safety?
What do kids say are their top online safety tips? We asked PopJammers to share their thoughts.
The emerging kids trend of Original Characters
Children have always used art to explore the boundaries of their imagination whether that be with finger paint, sketching under the covers – or now, more recently, using digital art platforms and tablets. While Gen X-ers might see something to mourn in the switch from real-life creativity to online exploration, the basic beauty of curiosity and creativity still exists on the digital playground.
Kids’ top five online fears
On PopJam, we don’t collect data on our users. Our kid-safe content sharing platform for under 13s is fully COPPA and GDPR compliant, and we have an active and creative community who love to offer their thoughts on the digital world around them.
We started a discussion about what worries them about being online and here are their top five fears.