Join our tech and consumer electronics webinar to discover:
✓ How the family democracy puts kids in charge of tech for the home
✓ Why brands need to prioritise engaging with younger audiences to drive purchases now while also developing loyalty that lasts a lifetime
To effectively reach Young Teens on YouTube, brands must have a comprehensive understanding of the platform’s policy changes.
[Case study] How Universal Pictures spread the word about ‘The Bad Guys’ by leveraging SuperAwesome’s young audience & family expertise
Universal Pictures was after an effective and creative way to shout about the launch of ‘The Bad Guys’. With a target audience of kids, young teens, and families, Universal Pictures partnered with SuperAwesome and Mediacom to develop a multi-platform digital strategy which took the nuances of engaging young people & families online into consideration.
Hear leading toy brands discuss how the toy and gaming industries have changed and what they are looking to spend their time and effort on this year and next.
To help US brands stay on top of complex privacy laws, we’ve got 3 tips to consider when making appropriate advertising disclosures to young audiences.
Dubit’s SVP of Global Trends, David Kleeman, recently sat down with us on #Kidtech to discuss children’s relationship with technology and digital media today.
A guide to leveraging game integrations to reach young audiences easily and safely
LEGO Group’s Regional President of Western Europe, Victor Saeijs recently sat down with us on #KidTech to explore how LEGO built and sustained such an iconic toy brand – and how the brand keeps today’s young audiences excited about LEGO products in an increasingly digital world.
Learn how online experiences for young people have evolved over time and how your brand should be thinking about reaching these audiences in today’s digital landscape.