Location-based games are poised for massive growth. This segment of the market is estimated to reach $285 billion in value by 2023. Not to be outdone, game developers (and tech giants) are weighing in with ever-more immersive experiences.
At SuperAwesome, we’re committed to ensuring team members grow and up-skill within their team, and the company as a whole. Anna Birchall joined SuperAwesome as an intern in 2015, and became Head of Publisher Development in 2017. Since then, her appetite for knowledge and technical nous have caused her to pivot into Product Management. Here, she talks about how her career direction changed, and what she does every day to make the internet safer for kids.
Stuart Dredge, freelance journalist and writer for Music Ally, Observer and The Week Junior, joins SuperAwesome CEO Dylan Collins to discuss the children’s app landscape, kids gaming, and kids news.
Scrunchies are back, TikTok dance challenges are now YouTube entertainment, and Old Town Road is your new favourite song.
Chasing millions of installs is not the sole measure of success – how long users spend in your app and how often they come back is equally important. Push notifications are one of the most effective ways of increasing an app’s user engagement and retention rates.
Building apps in the kids space can sometimes seem complicated. There are many rules and legal requirements that do not exist when building technology for adults. Luckily, in most cases there are pretty easy solutions around, but they might not be as well known. I wanted to touch on one of those areas today: YouTube embeds.
Containers are a critical part of SuperAwesome’s infrastructure, allowing us to grow very rapidly without losing focus on our goals.
Sometimes, some really simple changes can allow you to save you money, build simpler infrastructure, ensure a better developer experience, and reduce maintenance.
By the time a child is 13, advertising platforms designed for adults will have captured over 72 million pieces of data on them, sharing that personal information with hundreds of other companies. Fundamentally, children are using an internet which was never designed for them. CEO Dylan Collins took to the stage at VivaTech earlier this year to talk about why the solution to this problem isn’t coming from Silicon Valley…