The biggest kids trends for 2020

Every year we ask PopJammers (AKA the experts) to predict kids trends for the following year. Here’s what we can look forward to in 2020… Christmas is a time for tradition, and one of our favourites is asking the kids on PopJam, our moderated content-sharing platform, what they think the big trends will be for the next year. PopJam gives kids a safe digital space to share their thoughts, without sharing their data or personal info. For 2019, PopJammers predicted big things for Fortnite, TikTok and YouTube, but also squishies, phones (particularly the new iPhone), unicorns, the Nintendo Switch, LOL Surprise!, Stranger Things and money. All of these have been big, although squishies and unicorns have definitely been fading away. But being tangible Christmas gifts (and family members catching on late to some trends) may resurrect them. PopJam’s top predictions for kids trends for 2020 are: Read More

The 5 most popular #Kidtech interviews of 2019

We’ve had a busy first season on #Kidtech, the SuperAwesome-produced podcast series that goes behind the scenes with the people and companies shaping the digital kids sector.  Since launching earlier this year, we’ve featured everyone from toy companies to kids podcasts; from kids SVOD to kids… Read More

#Kidtech Episode 23: Nick Marsh, Chief Product Officer, Wonderbly

In the final episode of #Kidtech Season One, Nick Marsh, Chief Product Officer for Wonderbly, well known for their LostMyName franchise, chats with SuperAwesome CEO Dylan Collins about Wonderbly’s journey and the lessons learned along the way. In light of Wonderbly’s recent partnership with Harry… Read More

Celebrating Anti-Bullying Week on PopJam

We work to create a kind and caring community on PopJam, SuperAwesome’s safe-social content platform, and a huge part of that is supporting events that spread positive messaging to kids. As part of this, we participate in Anti-Bullying Week, which runs from 11-15 November. The Anti-Bullying Alliance is a coalition of organisations working to tackle bullying. This year’s theme is ‘Change Starts With Us’, and this is being echoed on PopJam. Read More

Women in Tech: An interview with Jess Whatson, Strategy Manager

At SuperAwesome, we’re committed to ensuring team members grow and up-skill within their team, and the company as a whole. In this Women in Tech series, we’ll be looking at the career paths of various women working in tech within SuperAwesome - from engineers to product managers to everything in between.  Jess Whatson joined SuperAwesome as Sales Support in 2016. Her passion for data analysis and the kids digital ecosystem as a whole has led her to her current position, leading our Market Strategy team across EMEA.  Here, she talks about how her career has evolved within SuperAwesome, and what she does to make the internet safer for kids.  Read More

#Kidtech Episode 22: Patricia Scanlon, Founder & CEO, Soapbox Labs

Patricia Scanlon, Founder and CEO of SoapBox Labs, has had an incredible journey in developing child-specific speech technology which enables highly accurate, age-appropriate voice-enabled experiences for children. She sat with SuperAwesome CEO Dylan Collins in Dublin to discuss why Big Tech, adult tech and smart speakers… Read More

Women in Tech: An interview with Kiah Shabka, Head of Information Security

At SuperAwesome, we’re committed to ensuring team members grow and up-skill within their team, and the company as a whole. In this Women in Tech series, we’ll be looking at the career paths of various women working in tech within SuperAwesome - from engineers to product managers to everything in between.  Kiah started out her cyber security career at university where she was a researcher for the university’s Strategy and Security Institute. After graduating she became a cyber security consultant, working with a range of clients from multinational corporations to high-profile individuals. In 2019 she decided to move to an in-house role, and joined SuperAwesome as their Head of InfoSec. Read More

#Kidtech Episode 21: Meredith Halpern-Ranzer, CEO Tinkercast

In Episode 21 of #Kidtech, SuperAwesome CEO Dylan Collins returns to Radio Waves Studio in New York to sit with Meredith Halpern-Ranzer, CEO of Tinkercast, the company behind the #1 podcast for kids right now – Wow in the World.  Meredith, Chief Executive Tinkerer (as she likes… Read More

Q3 2019 Kids Trends: VSCO girls vs E-girls, & Fortnite freak-outs

VSCO girls are the biggest key trend of Q3, but will they be replaced by E-girls? Plus, the end of Fortnite Chapter One worried gamers with a big stunt. Every quarter, we look at what’s trending in the kids space and we do this by asking the experts - actual children. We asked kids on PopJam, our safe content-sharing platform, their thoughts on a range of subjects. We don’t collect any data on PopJammers, but we do compile the most-mentioned answers to identify the top trends.  Read More