On August 15th 2022, Google extended its ad-serving protections to include teens. To safely reach your teen audience on YouTube, contact SuperAwesome.
Find out what brands need to know, best practices for creator content and practical recommendations for brands when it comes to YouTube’s recent updates
Join our tech and consumer electronics webinar to discover:
✓ How the family democracy puts kids in charge of tech for the home
✓ Why brands need to prioritise engaging with younger audiences to drive purchases now while also developing loyalty that lasts a lifetime
To effectively reach Young Teens on YouTube, brands must have a comprehensive understanding of the platform’s policy changes.
[Case study] How Universal Pictures spread the word about ‘The Bad Guys’ by leveraging SuperAwesome’s young audience & family expertise
Universal Pictures was after an effective and creative way to shout about the launch of ‘The Bad Guys’. With a target audience of kids, young teens, and families, Universal Pictures partnered with SuperAwesome and Mediacom to develop a multi-platform digital strategy which took the nuances of engaging young people & families online into consideration.
Hear leading toy brands discuss how the toy and gaming industries have changed and what they are looking to spend their time and effort on this year and next.
At the IAB PlayFronts, SuperAwesome’s Nick Walters and Ben Zagorski presented on how brands are creating immersive experiences in the metaverse.
SuperAwesome celebrates Safer Internet Day 2022 by spreading awareness and sharing the messaging on PopJam, our moderated platform for under 13s.