At SuperAwesome, we’re proud to be recognised as one of Campaign’s Best Places to Work in 2025 – but we know that kind of recognition doesn’t happen by accident. It’s all down to the brilliant people who bring our mission to life every day.
To celebrate the team at the heart of our success, we’ve launched ‘Life at SuperAwesome’ – a content series that spotlights the incredible individuals who make this such a special place to work. Through their stories, we’re diving into what they do, what drives them, and how they bring their passion to work (and beyond).
Stay tuned as we share what makes SuperAwesome truly awesome – one team member at a time.

We sat down with Ashley Dunn, our Information Security Lead, to talk about his time at SuperAwesome so far. He took us through his favourite project to date, how he has found his first role in the AdTech industry, and how he has thrown himself into the culture by joining the Mental Health Champions and BeYou squad.

Can you describe your role at SuperAwesome?

I’m our Information Security Lead, and that covers pretty much everything ‘InfoSec’.

You’re coming up to a year in your role now, what’s been your favourite project so far, and why? Who did you have to work with?

For me, I think coming in to set up an Information Security capability in 2024 has been the best, but in fairness, it was also the only project I had to focus on. In short, after we left our parent company, it involved setting up our own InfoSec capabilities, tooling, awareness training, policy creation, and budgeting.

The project involved working with teams from both our side and the side of the company we were separating from. I have been really fortunate in that, from a tooling perspective, I spent time working with our Engineering, IT ops, and Legal teams to implement our own solutions. From a Security Awareness standpoint, I took advice and guidance from my colleagues in our People Team to ensure that what I created had the right look and feel in terms of culture fit.

Tell us about something you’ve had to learn in your role so far.

I’ve had to learn a lot about AdTech, something that I hadn’t previously had visibility of. At times, it’s been difficult to comprehend, especially when you consider the part we play in the overall process. Everyone’s aware of seeing adverts when they use the internet, but it’s been fascinating to learn more about how this works behind the scenes.  

More recently, within Tech we have been working more with AI, understanding how AI can help us work differently, how it can augment us to help us produce better results. That said, it presents its own set challenges when it comes to figuring out how to create Security Awareness training on the subject.

Our mission at SuperAwesome is to ‘Build a safer internet for the next generation’ and this is something I truly believe in as a parent and someone who has worked on, in and with the internet for the last 30 years.

What would you say is the best thing about working at SuperAwesome?

Without a doubt, the best thing about working here is the culture. From day 1, I felt like I belonged, and let’s face it, if you can post a picture of goats on an early morning ride… and months later it’s still talked about, then you know you’ve found the right company #bemoregoat. 

There are so many opportunities to immerse yourself in the culture and what it has to offer. Since joining I’ve joined both the ‘BeYou Squad’ and the ‘Mental Health Champions’ initiatives and the people I work with on these teams are incredible as we set out to help and support our colleagues.

Getting involved in our culture has been an amazing experience. In many ways, I think it’s important to contribute in any way you can. Back in November, we supported Movember, where I removed my beard and was left sporting a ‘tache’ for the month.  

We very much have a ‘work hard, play hard’ mindset, and this is what excites me about working here. Recently, several of us took part in a Where’s Wally Fun Run in June. One of the great things about this was that we had employees from different locations all around the world getting involved. We weren’t able to do this together, and so, it’s quite possible you’ll have seen individuals dressed as Wally (or Waldo as he’s known in the US) running or walking in your local area, in order to raise money for the National Literacy Trust and the Dolly Parton Imagination Library programmes.

Tell us a bit more about YOU! What do you do in your spare time outside of work?

First off, I’m a father and husband, probably the most important part of my life outside of the workplace.  

I like to spend as much time as possible outside, away from home, if I can. Typically, this is made up of different sports and activities like cycling, running, or walking. Being outside is key to helping me improve my mental and physical well-being. Over the winter months, I compete in our local Cyclocross league, a sport I only picked up a few years ago and absolutely love.

I’m also an avid reader, and really enjoy picking up a physical book rather than reading from a device. I’ve just finished reading The Little Book of Hygge: The million-copy bestselling guide to the Danish art of living well by Meik Wiking. There are so many great ideas suggested in the book, and many of these I’m trying to implement in my own life. The next book on my list is Original Sin: President Biden’s decline, its cover-up, and his disastrous choice to run again by Jake Tapper and Alex Thompson.

What’s 1 work goal of yours for 2025? How do you plan to achieve it?

Only one?

One of the things that I am working on with a colleague is an Information Security and Data Privacy handbook. This is very much a joint venture between myself and our Legal team and is almost complete. The goal behind this is to create something that is easy to consume, informative, and meets the challenges we face as we work towards making the internet safer for the next generation.  

This has involved many conversations between different teams to come up with something that addresses the topics of Information Security and Data Privacy. Making it feel like an artefact that fits our culture and works for everyone has been a lot of fun. Having input from different teams has very much helped us iterate on what we started with.