See how we’re helping clients to safely reach and engage with their target youth audience across the digital ecosystem.
How MGA Entertainment’s creator-led campaign catapulted Rainbow High to be the #1 fastest growing fashion doll brand
MGA Entertainment needed to partner with a kid-safe digital expert to build excitement, awareness, and sales for their new doll lines. Learn how a powerful creator-led campaign turned Rainbow High into the fastest growing fashion doll brand.
How adidas uses Fortnite to launch their new product with existing fans.
adidas were looking for an innovative digital destination that could showcase thematic alignment to their new product with their overall brand pillars and creative strategy.
How Sega delivered a multi-audience youth strategy for Sonic Frontiers
Sega recognized the importance of targeting youth audiences to maximize the popularity of their new game, Sonic Frontiers. Since Sonic Frontiers appeals to multiple youth audiences – from kids to teens – Sega knew they needed a specialist partner that deeply understands the nuances of these age cohorts.
How Sky Broadband bring their game-changing, Gigafast speeds to life in a popular Fortnite speed run integration
One of the most popular internet service providers in the UK, Sky Broadband, is on a mission to win as the leading internet provider for gamers. In a competitive, highspeed market, an innovative, buzz-driving strategy was required to launch the brand’s fastest ever product, Sky Broadband Gigafast.
How Mondelez created a memorable brand moment for Young Teens
Mondelez International is the company behind the iconic snack brand Chips Ahoy! They aspired to build brand affinity and loyalty with the emerging and influential Young Teens cohort, ranging from 13 up to 16 years old.
How the BBC used SuperAwesome to effectively reach kids for their BBC iPlayer streaming service.
The BBC, a leading entertainment provider, was looking for a multi-platform partner that shared its safety and compliance ethics when it came to engaging under-16 audiences online.
AWARD WINNING: MGA Entertainment and SuperAwesome generate global kid awareness and excitement for the L.O.L. Remix Music Awards
To debut its new Remix product line, which was accompanied by an original music album, MGA had to make noise. To reach kids in an authentic way, MGA required a trusted partner to execute a buzzworthy event across 13 compliance landscapes.
How INCa prioritized the well-being of tomorrow’s generation by reaching them when it mattered
NCa needed a solution that could reach young audiences effectively and compliantly, driving traffic to Cancer Fighter in a highly targeted way without compromising on kids’ digital privacy laws.
How Innersloth uses SuperAwesome’s Kids Web Services (KWS) to safely enable the best Among Us experience for its young players and their parents
Few online games have seen such a sudden and massive explosion in popularity as Among Us, developed by Innersloth. Innersloth used SuperAwesome’s Kids Web Services (KWS) to provide global parent verification and consent management flows in Among Us.
How a leading toy brand created a global gaming strategy to enhance fans’ engagement.
With gaming ranking as kids’ #1 hobby, the toy brand wanted to double down on extending physical play into the digital world. Together, the brand and SuperAwesome built a 360° gaming, metaverse and content strategy to bring their IP to life in Roblox across 13 global markets.
