Discover how kids are the driving force behind today’s toy sales!
Kids are reshaping the toy market in ways that brands can’t afford to ignore. Our new infographic will help you engage them as they prefer, with privacy and safety at the forefront.
It’s important to engage kids directly—they are the deciding factor in family purchases. Their influence has grown 10% year over year, with 89% of parents buying toys based on their children’s expressed wishes.
Learn how important toys are to the family. Toys are among the top five most frequently purchased household items, alongside necessities like groceries and clothes, and even higher on the list than personal care products.
Maximize your impact with proven channels and ad strategies. Learn how to showcase your toy across the platforms where kids are most engaged and see how SuperAwesome’s strategies have doubled toy sales.
From understanding kids’ impact on their parents’ purchases to leveraging the most effective advertising channels, this infographic is your guide to toy market success in 2024!