Safe Fam: Training for family & kids content creators on YouTube
Why did we create Safe Fam?
Because YouTube is designed for adults, they cannot provide many guidelines for family and kids creators.
We decided to step in and establish a set of standards to help family and kids content creators understand the requirements of the under-13 audience.
How do I get Safe Fam trained?
Assessment
We assess whether your channel and content is appropriate for Safe Fam training.
Training program
Take part in our Safe Fam training program to understand the key requirements of engaging with a kids audience on YouTube and other platforms.
Take our pledge
After training you sign the Safe Fam pledge, committing to the principles of kid-safe digital engagement on YouTube.
Meet some of the Safe Fam-trained YouTubers
Nikki Nixon, mother of Hope Marie and SuperHeroKids
“Being the parent of influencers is stressful. The guidance from Safe Fam makes me confident that my kids are going to be safe producing content for YouTube and not going to end up as the subject of a scandal. It gives me peace of mind.”
Denis
“I am excited to be a part of Safe Fam because it recognizes that my content is safe for kids and suitable for brands.”
Cupcake Surprise Toys
“We are thrilled to be certified through the Safe Fam program and that parents and brands know our content is safe and our channel is a trusted place to engage with kids.”