You may have heard in the media last month that we have recently acquired PopJam, the leading social content platform for kids. We'd like to show you how content creators are using this unique addition to our platform to reach the kids audience where they engage the most - across mobile and tablet. Read More
One of our awesome full stack developers explains the benefits and the best methods of automated code testing, helping to create bug free products millions of people can enjoy. Read More
As the company at the forefront of safe kids digital engagement globally, it's part of our mission to ensure all the agencies and brands we work with are fully equipped to navigate the compliance, regulation and industry standards of the digital kids landscape. This is why we launched the KidAware certification program for agencies and brands. Read More
Vagrant is a fantastic development tool: however, when we started developing our ad server AwesomeAds, it started to become a problem. Read More
As the company at the forefront of safe kids digital marketing globally, we are constantly asked by our clients for advice and guidance. In a digital landscape which is constantly changing, the challenges for brands and agencies to both safely and effectively reach the under-13 audience has never been greater. This is why we are pleased to announce our KidAware program: to help the industry achieve the best possible standards in digital kids marketing. Read More
In case you didn’t know, our ad server, AwesomeAds, is THE leading kid-safe, COPPA compliant ad platform used by publishers and advertisers all over the world. Read More
YouTube is rapidly becoming integral to kids’ lives. Looking beyond just video-on-demand consumption, YouTube is becoming paramount to the way that kids create, learn and share. SuperAwesome’s Insights Team have been following this growing phenomenon. Here is an overview of our discoveries to date. Read More
Last month, we were pleased to announce the latest version of our kid-safe ad server, AwesomeAds. Already supporting iOS, Android, Flash and open web, we now add two more strings to our bow… Unity and Oculus! Read More
The Sochi Winter Olympics are now over, and the collective statement on behalf of its UK viewers might read "came for the controversy, stayed for the curling." But what about younger viewers? We asked the 8-16 year olds on our panel all about the Winter Olympics. This is what we found out: Read More
In SuperAwesome’s Christmas Present Survey, run during the first week of January, money (of pretty high value) was the most common gift for kids, while those unwrapping tablets or eReaders on Christmas Day outnumbered their friends getting Smartphones. Cash 60% of the children we asked (ranging… Read More