The kids’ digital media market has exploded in the last two and a half years: we’ve responded by building the world’s top team of kids’ experts and technology to lead this industry in safe digital kids marketing. Today, we’re pleased to announce two MAJOR new hires and the opening of a new office which helps us take another step in this mission.
So, without further ado, say hello to our new Chief Revenue Officer:
Jeff was previously SVP Sales & Marketing at Nickelodeon where he led their revenue strategy for North America’s largest agencies and kids brands. Based in our New York office he’ll lead our US commercial team. A well-known executive within the kids media space, he’s responsible for driving over $300M in ad revenue across digital, mobile and TV platforms for Nickelodeon during his tenure there.
And if that wasn’t enough, let us introduce our new Chief Commercial Officer:
Paul was previously Managing Director of Outfit7 Brit Limited, the family entertainment powerhouse behind the smash mobile success Talking Tom and Friends (over three billion downloads). As well as the development of their global premium ad business he also initiated and led their much-vaunted YouTube strategy, turning the Talking Tom and Friends channels into some of the most commercially successful kids video content on the platform. Based in London, Paul will have global responsibility for PopJam, our social content platform, as well as leading our work in video.
In the words of our CEO, Dylan Collins: “We’re incredibly excited to welcome Jeff and Paul to our senior management team. The sheer depth of their experience in the kids digital media space speaks for itself and I think it really reinforces our focus on the global under-13 market. As well as our significant investment in technology, we’re building the most experienced digital kids team in the world to ensure a vibrant, kid-safe digital media market”.
We’re also excited to announce the launch of our west coast office, covering LA and San Francisco media markets! If you’re over there, make sure to get in contact with our west coast team.